OLD WORLD ANNOUNCES STRATEGIC PARTNERSHIP WITH MERISTEM CROP PERFORMANCEBack to News
Nov 18, 2019
OLD WORLD ANNOUNCES STRATEGIC PARTNERSHIP WITH MERISTEM CROP PERFORMANCE
NORTHBROOK, ILL. (November 18, 2019) – Old World Specialty Products, LLC (OWSP), a subsidiary of Old World Industries, LLC (Old World), has announced a joint venture with Meristem Crop Performance, LLC (Meristem) — a provider of specialty crop products designed specifically to drive both yield and value for corn, soybean and wheat farmers. The joint venture will be called Meristem Crop Performance Group, LLC. This partnership will offer performance agricultural products direct from the manufacturers to farms while also providing technical and agronomic expertise.
“Old World has earned the trust of consumers for decades by consistently delivering high-quality products directly to our customers,” said Old World’s CEO Charles Culverhouse. “The partnership between OWSP and Meristem will further bolster our commitment to exceeding industry standards by breaking traditional supply chains and lowering costs for farm businesses.”
“We are extremely excited for Meristem to become part of the Old World family,” said Mitch Eviston, Meristem’s founder. “It’s exciting to find a partner that shares Meristem’s vision and customer-centric philosophy. Together, Meristem and OWSP can bring yield optimizing solutions direct to farm businesses to drive out wasteful expenses caused by an antiquated distribution system.”
The joint venture will drive enhanced competitiveness through greater economies of scale across the agricultural value chain, including optimized sourcing, product development, use of relevant technologies and a global network. In addition, the joint venture will use Old World’s distribution network in emerging markets to extend support for export of Meristem’s products.
About Old World Industries
Old World Industries, LLC is a family-owned company and a worldwide leader in the manufacturing and distribution of high-quality automotive and heavy-duty fluids. It is among the largest privately-held companies competing in the automotive aftermarket. The Northbrook, Illinois-based company enjoys a presence in various consumer product markets in 55 countries and is the number one supplier for antifreeze, coolant and diesel exhaust fluid (BlueDEF®) in the United States.* Old World’s brands include a full line of PEAK® Performance Automotive Products including Coolant, Antifreeze, Motor Oil, Washer Fluid, Lighting and Wiper Blades; BlueDEF® Diesel Exhaust Fluid and Equipment; Victory Blue™ Diesel Exhaust Fluid; Final Charge® Global Heavy Duty Extended Life Coolant; Fleet Charge® SCA Precharged Heavy Duty Coolant; and HERCULINER® Truck Bed Liner Kits. For more information, please visit www.owi.com.
Meristem Crop Performance, LLC was founded by a team of talented agriculturalists with extraordinary backgrounds in agronomy, marketing and global agribusiness. The Meristem team’s network of relationships around the world allows them to offer high quality crop enhancement products at prices that make sense for today’s farmers.
*Based on IRI and NPD 2017 and 2018 data for anti-freeze and 2016, 2017 and 2018 Argus data for DEF